Netflix just inked MAJOR deals with Mattel and Hasbro to bring the hit film to life through toys
With 325 million+ views, KPop Demon Hunters is Netflix’s most popular film of all time
For the first time, BOTH toy giants are working on the same Netflix property
Pre-orders are open! Mattel’s 3-pack doll set features Rumi, Mira, and Zoey
Hasbro is dropping electronics, plush, and even a board game!
Hasbro’s launching a special edition of Monopoly Deal featuring characters
Both Mattel and Hasbro products hit shelves in Spring 2026
The movie returned to theaters twice due to demand
According to Netflix, fans flooded social media begging for dolls, merch, and more.
The KPop Demon Hunters merch takeover is just getting started.